Risk Assessment - What weaknesses are inherent in this venture? What vulnerabilities face this type of venture? What impact will these have? What new technologies may affect this venture over the next 1 to 3 years? What contingency plans are in place? What level of liability insurance is required? What does it cost? Who is the carrier? Possible Data Sources: trade associations; trade journals; Service Corps of Retired Executives (SCORE); industry salespeople; customers; focus groups.
American Demographics (adage.com/americandemographics): Just as the title suggests, numerous free reports about consumer demographics in the U.S. nationally and by statistical area.
Apart from this, they also analyze consumer trends and gather legislation reports and regulations that might have a future impact on your particular venture. These expert individuals make it their responsibility to build upon previous experiences and the requirements needed for you to carry out your intended plan.
Internet Public Library - The Census Data and Demographics (ipl.org)/: An especially useful site that has links to information about countries other than the U.S.
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