Carrying on with the example of a coffee shop, a business plan consultant will figure out what the best location would be. They already know coffee shops do well in areas with a certain demographic in place. These include students and workers, who are within close proximity to book stores.
However, the best business plan template is that which meets all your business needs and requirements by offering you a high level of customization and a professional layout of all the content that you would like to include.
U.S. Census Bureau (census.gov): A source for a variety of useful statistics, especially the Economic Census that comes out every 5 years.
Executive Summary - One to three pages that summarize all the information to follow; come back and write this last.
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